Community Health Needs and Services Essay Example | Topics and Well Written Essays - 1000 words

Community Health Needs and Services - Essay Example Many health practitioners hold the assumption that health is a universal value where one single framework can uniformly apply to all populations. Most of these approaches have failed to apply and take root in the American Indian community due to the failure on the part of the healthcare providers to articulate their unique culture. Many American Indians hold dearly to it as they continue to pass it down from one generation to another. The American Indians, therefore, looks towards their culture when looking for beliefs, values, and perspectives on illness and subsequent measures of managing it (Garcia). The government has over the years subjected the indigenous people to very many inhuman acts that have rendered them homeless and without land. Their culture is the only item that they still have that truly belongs to them. The American Indian culture holds extended relationships in high regard where they tackle many problems whether spiritual, mental and physical in a communal manner. Their notions differ considerably with the one-on-one consultations with the contemporary medical practitioners. They also hold their traditional healing methods in high regard, and it is always the first resort before even contemplating going to a conventional hospital. The shamans are all-knowing, and they know one’s problem before they even say it and they also have a cure for everything. The Indians expect the same from a hospital where the doctor is supposed to cure them without asking them to undertake other procedure such as lifestyle change.

How magazines position their audience Essay Example for Free

How magazines position their audience Essay Most life style magazines position their audience by adopting a particular mode of address which is aimed to create a relationship between the magazine and its audience, for example the front cover of FHM (September 2003) includes the following cover lines: Dress better than Becks Mess with her head and Biggest ever world sex survey. These cover lines speak to the audience, which in this case would be men, by saying if you buy this magazine we will show you how to dress better than one of Englands top footballers. It identifies with the single male and how to get revenge on your ex it also invites them to be a part of the biggest ever sex survey, this reinforces the bond between the magazine and its audience and makes them feel a part of an exclusive club. The front cover of FHM (September 2003) attempts to hook its male audience by using an image, which represents female sexuality. The picture of a female celebrity in a provocative pose wearing just her underwear takes up most of the page. It is used to grab its audiences attention on the basis of male and female attraction. The fact that its a celebrity means its not just anyone, its someone famous and the use of her first name means it is a more informal approach and helps the audience to feel closer to this sexy female. FHM is in competition with emaps Loaded and GQ, which means that their front cover has to stand out above all the rest. FHM uses the exclusive photo shoot of Samia and the Biggest ever world sex survey to promote their magazine as better than any other. The Exclusive shoot of Samia means this has not been done for any other magazine, just for the readers of FHM. The FHM title has been partially covered up by the main image, which suggests that the magazine is well established and no longer needs to show its full identity. The front cover of FHM has typical generic conventions of a male lifestyle magazine, such as the image of a sexy female, it mentions Becks and fashion which has intertextual links with football and has major sexual connotations with the promise of soft porn (Samias sexy shoot). It also includes inside stories on females and sex (girls on the sofa discuss cocks). The red writing adds to the sexy image as red is symbolic of love, lust and sex and it also helps the magazine to stand out. The FHM magazine fulfils the needs of diversion as it gives its audience the chance to escape from their daily routine through reading about more light-hearted matters such as sex, women and cars. It also fulfils the needs of personal relationships by offering companionship as it identifies with its male audience and helps them to feel a part of an exclusive social group. By using the cover lines Best of British, Mess With Her Head and the mention of Arnie (Arnold Schwarzenegger) it gives the audience personal identity and reinforces the norms and values of masculinity and manpower (Mc Quail, Blumer and Brown 1972). Male lifestyle magazines can be seen as stereotypical of men and male values. Using the front cover of FHM (September 2003) as an example, it suggests that men are only interested in sex, nude women, football and male dominance as most of the page is taken up by the half naked image of a woman. The features mentioned on the front cover are mainly to do with sex, cars and getting revenge on women. The FHM title is made up of the colours of the British flag and the caption Best of British. This can be seen as patriotic which also implies male dominance as Britain is a patriarchal society (male dominated) and therefore reinforces the idea of manpower. Male lifestyle magazines can also be seen to portray a bias ideology of women as most of the women in their magazines are very pretty, thin and sexy which assumes that all men who read these magazines are attracted to this type of woman. This is not always true of all men and therefore gives a false impression of the male expectations of women. This representation of women is also not necessarily the true reality of what most women look like and could be seen to pressurise women and men conform to this stereotypical expectation of the perfect woman. This would depend on how the specific audience of these magazines position themselves in relation to the text and whether they took the preferred reading and accepted this to be normal, negotiated what they thought and interpreted it how they chose to or opposed the reading totally and therefore this type of magazine may not appeal to them. (Stuart Hall).

Revolutionary QM212 :: science

Revolutionary QM212 Abstract: A new process in bio-chemistry involves the manipulation of molecules to defeat diseases, viruses, chemical warfare, and to reduce the cost of bio-chemical engineering. This new process is refined in that the researcher utilizes new computer technology to model the behavior of certain molecules to insert a "slot" for discarding unwanted foreign objects. These unwanted foreign objects are discarded by fixing the slot to fit the objects. This slot can be customized, through manipulation and modelling, to fit many different objects. Therefore, objects such as viruses, poisonings, or bacteria, could be jetted out of ones body. This aspect could one day benefit millions of people around the world. Chemical Process: Teams from universities successfully inserted instructions for building an anti-fluorescein antibody in the DNA of bacteria. This antibody binds with fluorescein molecules. Into this chunk of material, they inserted instructions for buildin g a metal-ion binding sight. They discovered where to put this slot by simulating the antibody on a large computer. The resulting product revealed an anti-fluorescein antibody which binds to metal ions. After physically inserting the genetic code in to E. coli. bacteria, the researchers had a large batch of a new compound which they named QM212. When copper was added to this new batch, it binded with the metal-ion binding sight, decreasing the fluorescent emissions. Applications: The human immune system already uses similar antibodies for similar tasks. Natural antibodies conform to the shape of foreign bodies and bind to the outer surface. They then release enzymes to break down the substance. In the experiment, c opper acted as the foreign body while QM212 was the antibody. One application of this process could be used by the military. The military, utilizing bio-chemical tools, could engineer an antibody which binds with nerve gas and splits each molecule. This could be accomplished by first of all searching t he Brookhaven database for a proper antibody. Then, using large mainframe computers, one can manipulate models of the antibody and create a binding sight for the nerve gas molecules. Then, the soldier would inject himself with the antibodies when h e is nerve gased. Another application of this process could be used by bioÄ chemists in fighting the AIDS epidemic. If an antibody was engineered to conform to the AIDS virus, it could break it in half and dispose of it. Finally, using E. coli., synthetic antibodies replacing current vaccines could be mass produced.

Vaclav Havel: Into the Heart of a Passionate Writer

Writers are a  very passionate group of people. Their identities are shaped and formed through their written words. Their pens, combined with wit, conceive literary works that brighten the stage, screen, book or any other reading material, and influence a great audience. Inspiration is taken from different sources, and choices are varied. Sometimes, too, their tool is used to create literary bombs that are more explosive than physical weapons combined.Vaclav Havel, â€Å"a playwright, human rights activist and former Czech President†, is one influential example of this group. To his countrymen and admirers, he is a notable hero as he was able to shake his nation – former Czechoslovakia [and present Czech Republic] –  to rise up and take action against the evils of society.  He belonged to a wealthy family, who was forced to give up their belongings during Communist rule. This didn't stop him, however, in furthering his studies though he was deprived of his supposed privileges – even banned from pursuing formal university education. This turning point gave him the opportunity to discover the world of literature and enhance his artistry using his country's situation as theme in most of his works.Various adjectives may be used to describe him: radical, nonconformist, leftist. But more so, he can be regarded as a very passionate man in his field. As Matt Welch would describe him, â€Å"He's a fiction writer whose engagement with the world led him to master the nonfiction political essay.† This, he would later prove useful as when chaos threatened to ruin his country. The collection of his writings displays his unmatched creativity at targeting his country's enemies and defending the rights of his fellowmen.History, Arts & PoliticsFormer Czechoslovakia has a rich history to be told, like similar countries that experienced invasion, war and political crisis. That is why politics and the Arts are deeply rooted in the lives and history of Czechs.  During the transition periods from Communism to Social Reformation to Soviet Rule to Reformation, the Arts played a vital role in metaphorically criticizing the system when freedom of expression and direct address were restricted. Czech writers used their skill to relay their country's grievances to a gathered crowd and even to a few small, silent groups.Havel, having mastered the art of writing as a playwright, extended his talent to writing essays and delivering speeches to address the growing plight of his fellowmen during those times. Examples of his most famous works like â€Å"The Garden Party, Temptation, and The Increased Difficulty of Concentration were long banned in his homeland†. He spent years  in and out of prison because of his open criticisms against dictatorship and fighting for what he believed in. Even for battling personal wars and physical health conditions that nearly killed him, he never failed at implementing his cause.He would often emphasize through his writings and speeches the need to use common sense in governing, emphasizing his total dislike of the â€Å"totalitarian system† and â€Å"fake ideologies†. He wowed the silent and fearful crowd by his straightforwardness and determination in delivering the message across. The contemporary world became his refuge while deeply focusing on the growing need for change, and attacking the system and its allies.  His open letter to â€Å"Gustav Husak, former Czechoslovakia dictator† – denouncing his way of governance and the effect against the Czech people- is one admirable feat. It stirred the uprising that eventually freed his country, thereby eradicating the injustice that Communism brought and successfully owning their long-deprived freedoms at last.The â€Å"Velvet Revolution† started. When the rock group â€Å"The Plastic People of the Universe† were banned and arrested for doing underground performances, Havel co-founded â€Å"Charter 77†, a human rights organization defending those violated which was subsequently supported by the formation of other human rights organizations.Musicians, writers and filmmakers created a light mood out of the dreary situation by organizing theater performances. It resulted to the â€Å"Prague Spring†, which opened opportunities for artists to inform and involve the world of their situation to which the world responded accordingly. This, in turn, led to the stoppage of further performances and exile of those gifted individuals. But due to their boldness and the strong support of the Czech people, a series of groundbreaking events happened that eventually weakened the government.Havel's written and verbal denunciations were always noticed and observed – reason that he had to pay for by serving prison terms and torture. It still remains a wonder, though, why he wasn't executed when some of the other reformists were â€Å"purged† by the government. He is just lucky indeed to be alive and continue his mission.His entry to politics was also bittersweet. He had critics, mostly from those exiled during the â€Å"Stalinist-style† governance who were his former counterparts. He immediately shared his platforms, which focused on interaction and involvement, upon assuming the presidential seat. He coined the term â€Å"nonpolitical politics† to highlight his philosophy of leadership with heart and soul, rather than plain implementation of rules. His rule led to gradual and drastic reforms combined. These actions, though, led to some of his former friends calling him a traitor and masked social ally; but, he remained steadfast in his beliefs. Reflections of these events in his life were written in his â€Å"Summer Meditations†. It was his passage to discuss his own conflicts with the world, while helping build a better society.Much was said for and against him, but even for the many negative comment s, his positive actions outshone. His independent attitude led to a very colorful and exciting life that he was proud of – and which, also colored his country and fellow men's once hopeless lives.Modern Czech Theatre and Present Czech RepublicThe Czech Theatre as well as the Czech Republic will not be what it is now had it not been for the efforts of Havel and a few others. We can say that Czechs, who haven't experienced the bitter past of their country but have heard about it, can say nothing but praise to the people who led them to democracy.  Freedoms are not deprived anymore, thanks to the â€Å"dramatic political changes† that shaped their country. Now, Czechs can sit back and relax while listening to music or watching shows that depict a freer expression of the artists involved – without fear of prosecution or unjust torture.The Arts have graced the stage throughout their history, but the sweetest result is the present situation where everyone can join a nd express their thoughts without fear. Many talented individuals have sprung up following Havel and his counterparts' footsteps. The international scene is now one of their channels in showcasing their gifts. The remaining group of the past, that were once commanded to stop, is proud of the fruits of their labor.  Nobody can't help observe their situation and lifestyle today without involving politics and the arts, which formed their identity as a nation. Their nation and culture was built on firm foundation strengthened throughout the years that it was under colonial rule.Havel may just be one trigger that sparked the gradual evolution of literature and politics. He could have chosen to stay mum and be a puppet to the system, but his desire to have a free Czechoslovakia and to be a free man prevailed, despite fear of being prosecuted and sentenced.  For most, he may be legendary. To some, downright crazy. But overall, he is one big influence who helped give breathing space for his fellow Czechs while allowing some for himself. Today, he continues to inspire, through his life story and works,   a number of people who look up to him in awe, wondering how he was able to put his act together and do something quite impossible and fearful at first thought, but possible if one is really determined at achieving it.And as a passionate writer with compassion to his homeland, he was able to use his talent to give the greatest gift his country long deserved – freedom – which is made sweeter by the long journey it has undergone before actually owning it.Works Citedâ€Å"Czech Republic Today†. The World Book Encyclopedia of People and Places. 2000.â€Å"Havel, Vaclav†. Academic American Encyclopedia. 15th ed. 1994.Welch, Matt. â€Å"Velvet President: Why Vaclav Havel is Our George Orwell and More?† Mar 2003.Reason Online: Free Minds and Free Markets.12 January 2008. .

Money Cant Buy Health Essay

Ah, money. The grease that moves America. The love of which has perhaps caused more human anguish than perhaps any other object with the possible exception of abuse of the Bible, Torah or Koran by religious extremists. Money can’t buy health. All the money in the world can’t undo the damage caused by smoking, drug abuse, cancer, sex act, and a thousand other health problems which destroy one’s quality of life. Of course, if you are rich enough you can buy a new kidney or heart. But what is kind of life does one have fighting AIDS, cancer, a dead liver, destroyed lungs or a brain tumor caused by saturating yourself with pesticides, herbicides and other life-destroying chemicals? Money is an essential energy booster needed to see you through your life smoothly. It gives you a status symbol and you are placed in an elevation in the society. You are able to buy the best things available and your materialistic possessions give you a sense of elation. But is money the -be- all -in -life and is it enough if you have a big bank balance and many enviable things which only money can get you. No, nothing can be farther from truth. Money can get you many things in life which will give you a superficial happiness that gets sated very fast. There are many things in life money cannot buy. Can money buy you happiness? Of course it cannot. Happiness is a state of mind which has nothing to do with money. If money is needed to feel happy, then only rich people will be the happiest lot. In fact, it is the rich who feel a vacuum within them as money alienates them from the others. You might ask if money is not important. It is very much important to make you lead a life where your self esteem will not be affected by being dependent on others for your day to day survival. You should strike a correct balance between seeking money for your betterment and a mad rush towards it to keep in pace with other people’s wealth. If you start comparing you always feel lacking. Earn for yourself, not for competing with others. Give priority to your inner wealth, so that you can truly enjoy your materialistic wealth. Money can buy healthcare and medicine, but it cannot replace health once it’s lost. It’s far better to take preventative action such as watching what you eat, exercising, not smoking, and getting regular physicals than to rely on money to save you once your body has started to fail you. Money also can’t buy back your youth. No amount of money you make in the future will replace those days when your body could do anything easily and look good doing it. You can spend thousands on â€Å"treatments† to preserve your youth, but it’s an illusion. Once your youth is gone, no amount of money will get it back. If money could buy peace, I think we’d be there by now.

Mercury Fulminate and Crystal Meth in Breaking Bad

Mercury Fulminate and Crystal Meth in 'Breaking Bad' Episode 6 of AMCs Breaking Bad has a scene where our hero, Walt, passes a plastic bag of mercury fulminate off as crystal meth. Why mercury fulminate? I guess there arent many easy-to-make explosives that look like crystal meth. The thing is... I dont think fulminate of mercury looks like it was portrayed in the tv show.Mercury fulminate [or fulminate of mercury, Hg(ONC)2] was first prepared in 1800 by Edward Charles Howard. It is an explosive that mainly was used in favor of flints to ignite black powder in a firearm. Its pretty easy to make... the synthesis involves dissolving mercury in nitric acid and adding ethanol to the solution. However, you end up precipitating a white to grayish-brown powder (depending on purity) like what you see in this photo and not big chunks of glassy crystals, as seen in Breaking Bad.Although mercury fulminate is easy to prepare, you dont want to try it. The explosive is highly sensitive to just about everything... shock, sparks, flame, friction, and heat. I dont think Walt could have been so casual handling a bag of it without having a little accident. If you dont blow yourself up with the compound, you could gas yourself with fumes from the synthesis (reaction should be done outdoors or inside a fume hood). Then there is the product... mercury compounds are toxic. The mercury doesnt magically disappear when the compound explodes.The episode got me wondering. If you were in charge of props for a tv show and were asked to come up with crystal meth, what would you use? Im going to guess using the illegal drug would not be an option. I am betting they used rock candy. What do you think?Breaking Bad - Elements in the Body | Breaking Bad - Hydrofluoric AcidPhoto:

The Mongols Essays - Mongol Empire, Genghis Khan, Mongols

The Mongols Essays - Mongol Empire, Genghis Khan, Mongols The Mongols It has been said that the Mongols were the most cruel and barbaric of the peoples that have roamed this earth. My research paper is on the greatest of the Mongols, Genghis Khan. Genghis Khan was, even in the lightest sense, a military genius. Genghis Khan almost conquered the world. He instilled in humankind a fear that lasted for ages. But what drove him to do it? Was it by chance? This paper will explain how the general's childhood molded the man into the best war general of the known world. The Mongols originally consisted of loosely organized nomadic tribes. (Nomadic refers to a tribe whose members wander and travel around, never staying in one place very long). They were considered barbarians, by European standards. They had no written language, and they were uneducated, except in warfare. Their land was in the most sense barren, for it was the Gobi Desert. In the Gobi, weather could change at a moments notice, from scorching heat to blustering cold. To protect themselves from the unforgiving cold, the Mongols smeared themselves with oil and grease. This offered sufficient protection, but they had to still worry about the wind, for the desert was barren, and with no trees to divert the wind, the gusts were sometimes enough to make riding on horseback difficult. Their culture was very unique. In the spring, meat, fur, and milk were abundant. In the winter, however, it was not. The Mongols evidently did not care much for their children, for they did not sacrifice their food for them. Whenever food was brought in during the winter, all of it was put in the a pot and then the order of people got it. The order of people were - the able-bodied men taking the first portions, the aged and the women received the pot next, and the children had to fight for the rest (Lamb 23). When there was a shortage of cattle, the children didn't survive so easily. Milk, one of their chief sources of nutrition, existed only in the form of kumiss, milk put in leather satchels, fermented and beaten. It was nourishment, and also intoxicating, especially to a kid of three or four years (Lamb 26). Their fires were not fueled by wood, since trees were scarce in the desert. Instead, it was fueled by cattle and horse dung, which had to make for a certainly unpleasant smell. When festivals came about, as they rarely did, big piles of dung were lit and the same order of the eating applied to the fire, with the women sometimes being able to sit! on the left of the fire. The children were not introduced to hardship; they were born into it. After they were weaned from their mothers milk to mare's milk, they were expected to manage almost entirely for themselves. The children learned to live by themselves, in houses, called yurts and they learned to organize hunts, stalking dogs and rats, beating them with crude, blunt clubs and arrows. They also learned to ride sheep by holding on to the wool. The yurts were made of felt, animal skin shaved close, stretched over wooden sticks, with an opening at the top to let out the smoke. Page 3 The felt was covered with white lime, and pictures were drawn onto it. This tent was serviceable, for its dome shaped top allowed it to resist the high winds (Fox 29). Endurance was life for the young Genghis Khan, called at birth Temujin, or "The Finest Steel". It was a name given to him by his father, the name of an enemy taken prisoner. Temujin's father was the Khan of the Yakka, or Great, Mongols. He had control of over 47,000 tents and his name was Yesukai (Lamb 24). Temujin had numerous duties, just as did the other boys of the camp. They had to fish the streams that the family passed on their trek. They looked after the family's horses, learning out of necessity to stay in the saddle for several days at a time, and to survive without food for three to four days. The boys watched the skyline for raiders and spent many nights in the snow without a

4th Grade Science Experiments

4th Grade Science Experiments Great 4th-grade science fair projects involve answering a question, solving a problem, or testing a hypothesis. Usually, a teacher or parent helps work out the hypothesis and design the project. Fourth graders have a good understanding of scientific concepts, but they may need help with the scientific method and organizing a poster or presentation. The key to developing a successful project is finding an idea that is interesting to a 4th grader. Experiment Ideas The best experiments usually begin with a question to which you dont know the answer. Once youve formulated a question, you can design a simple experiment to help figure out the answer: Do cockroaches have a preference for direction? Catch and release cockroaches. Which way do they go? Is there a common trend or not? You can try this project with ants or other crawling insects as well.Do colored ice cubes melt at the same rate as clear ice cubes? Add food coloring to an ice cube tray and compare how long the colored cubes take to melt compared to the regular ones.Does magnetism travel through all materials? Put different materials between a magnet and metal. Do they affect how strongly the magnet is attracted to the metal? If so, do they all affect the magnetic field to the same degree?Do all crayon colors last the same? Draw a really long line with one color, then draw the same length of line with another color. Are both crayons the same length?What is the effect of microwaving seeds on their germination rate? Test seeds that sprout quickly, like radish seeds, and different microwave times, such as 5 seconds, 10 seconds, 30 seconds, one minute. Use a control (no mi crowave) treatment for comparison. Will seeds germinate if you soak them in a liquid other than water? You can try milk, juice, vinegar, and other common household liquids. Alternatively, you could see if plants will grow if they are watered with liquids other than water.Make a simple homemade windmill. What is the best number of blades for the windmill?How much salt (or sugar) can a plant tolerate? Water plants with a different solution of salt or sugar. How high of a concentration can the plant tolerate? A related question would be to see if plants can survive if they are watered with soapy water such as leftover dishwater.Do birds have a preference for birdhouse material? In other words, do they seem to care if the birdhouse is made of wood or plastic or metal?Do worms react when they are exposed to light? Do they react differently when they are exposed to different colors of light?Do ants prefer different types of sugar? Test using table sugar, honey, maple syrup, and molasses.Can you taste the difference between foods that contain fat and fat-free versions of the same product? Compare the water filtration rate of different brands of coffee filters. Take one cup of liquid and time how long it takes to pass through the filter. Do the different filters affect the flavor of the coffee?Do white candles and colored candles burn at the same rate?Write messages using different types of invisible ink. Which was the most invisible? Which method produced a message that was easy to read after it was revealed?

Case Study Assignment Example | Topics and Well Written Essays - 500 words - 7

Case Study - Assignment Example It was perfectly clear that they were condoning the act and prioritized their misguided need for Sandusky’s services over those of little children that had suffered under his care. It is more likely that those in charge AD and VP were more concerned with building the culprits name at the expenses of innocent children who were suffering in the hands of someone that was being portrayed as a provider. All these were part of the ethical failures that made this case all those years, for a serious action to be taken. The most likely trigger for the unethical behavior was Sandusky’s ‘good’ gesture of opening a charity â€Å"Second Mile†. Apparently, he ended up suing the charity as a grooming haven for his victims. Those in power, the police incompetence, the AD and VP were also key in building this culture (Gill Jr. and Allen). The most notable thing to do by those who had prior knowledge of these allegations should have reported to the police and assist in the investigation to provide sufficient evidence to convict Sandusky. The sanctions against PSU were a bit harsh considering the fact that many suffered for the crime of a few. Loss of scholarships, the heavy fine, and vacating PSU victories, brought more damage to the innocent than the perpetrators. Gill Jr., E. L., and T. Allen. â€Å"The Sandusky Child Sexual Abuse Scandal: The Implications for Athletic Department Procedures, Training, Policy, and Child Welfare System Interactions.† Journal of Issues in Intercollegiate Athletics (2013): 70–89. Print. Great post Christiana, I agree with you on the fact that Sandusky’s unethical desires were the brainchild of all these mayhem. Not only did he abuse his power, but also he repeatedly abused the children that he was in charge of protecting and nurturing. Perjury in this case was what fueled Sandusky’s actions as he knew he was untouchable probably

The Effects of Tourism on the Small State of Monaco Research Paper

The Effects of Tourism on the Small State of Monaco - Research Paper Example detrimental ecological and environmental effects from tourism has resulted in the development of policies for sustainability in Monaco, termed sustainable tourism . 5 Social and Cultural Effects 6 Tourism has significant effects on the social environment of the area where it is occurring. It separates those who are involved in the tourism industry from those who are not, and limits the choices that the population can make, as any decisions must take into consideration the effect of the decision on tourism . This is particularly true for Monaco, which has focused on tourism since before the Second World War. Now, tourism and banking are the two major sources of income for the state, and any decisions that the state makes need to carefully take into account their effects on the tourism industry. In addition, there are specific effects that the form of tourism in Monaco has on the people and the community. Gambling is often associated with crime and prostitution, even in expensive casin os, such as those in Monaco . 6 Research Design 7 Problem Statement 7 Tourism in Monaco is a booming industry that is the focus of much of the activities of the state for more than 100 years. While there is significant evidence in the literature of the impact that the industry has had on the state as a whole, such as increasing economic output, allowing the state to be self-sustainable, the creation of many jobs, and a high standard of living. There have also been negative effects, such as tourism aiding in the spread of an invasive species, the financial reliance that the state has on tourism, and the potential alienation of citizens that are not part of the tourism industry. There has not been much discussion in the literature about the reaction of citizens to the industry, whether they... The state experiences a Mediterranean climate with hot, dry summers and wet, mild winters. In is two square kilometers in area, making it the second smallest independent state in the world, with only Vatican City being smaller. It is almost entirely urban, with a high standard of living and currently has the longest life expectancy at birth of the independent states. As well as attracting tourists through its gambling facilities, the state is also a major banking centre, and acts as a tax haven with no income tax and low taxes for business. The country is a constitutional monarchy, having a head of state as well as a head of government and a cabinet (Central Intelligence Agency, 2011). The state has little to no natural resources, which limits its ability to develop sustainably (D'Hauteserre, 2005). The rapid growth of tourism worldwide has been a consequence of advances in transportation, with global transportation no longer being a complex venture, as well as being cheaper, safer and more convenient. In addition advances in communication and in technology have played a substantial role as well as other factors, such as the prevalence of people with high disposable incomes that are seeking pleasure, relaxation and comfort (Smith & Eadington, 1992). The first real influx of tourism to Monaco was in 1863 when a performer known as the Magician of Monte Carlo began to manage a new gaming company. This provided most of the revenue for the state until World War II began. Currently the state now hosts millions of visitors a year and has many investors (D'Hauteserre, 2005). The production of a world famous casino during this period was one of the key methods that the state benefited from tourism.

Challenges That New Media Poses To the Cinema Industry Essay

Challenges That New Media Poses To the Cinema Industry - Essay Example Modern movie theatres today are perceived as big enclosed buildings with excellent sound effects, comfortable seats, dimmed lights and a big wide screen where the latest international and local movies or films are shown. Movie theatres compared to the televisions are owned by corporations and visited by the general public while televisions are owned by individuals. The film is actually projected with a movie projector onto a large white screen infront of the auditorium. It is connoted as a "big screen" which contrasts the small screens of television to put a thrill and play with a person's imagination when it comes to movie watching. According to a 24 year old movie watcher, movie theatres add more thrill with the use of a larger than life images and loud sound effects. Movie theatres are very popular. Long before television was made known in the 1950's, the first movie theatre which is exclusively showing motion pictures was launch in 1896. Non-commercial television is a system of broadcasting that is financed by means other than advertising revenues. (Paul Mareth) Today however, through the evolution of technology, hi-tech gadgets were being invented. Television is not only used to watch TV shows aired by television programmers and cable/satellites. With the existence of video tapes or video home system (VHS), CD's (compact disk), VCD's (Video Compact disk) and DVD's (Digital Video disk), and the innovation of wide flat screened television sets, it now provides a homely theatre for home entertainment. AIMS To discuss the contribution of the distribution of DVD in peoples lifestyle as a result of home entertainment To know the positive and negative effects of DVD distribution to the cinema industry Film Distribution Since the late 1970's, there has been a radical change in both film content and the distribution of the film product. (Gerald Mast) While more and more people subscribe cable or satellite connections, film industries has come to depend more and more on television rather than theatres. The President of Paradigm, Peter Broderick says "I don't recommend that filmmakers go it alone and try and reinvent the wheel. But I also don't recommend that they just blindly go into making overall deals assuming that all their problems will be solved by this one company, whatever it may be". (Rebort) A film doesn't have to be seen only in theatres with the existence of televisions and the evolution of film distribution. Acknowledging the threat of the growing number of couch potatoes, film doesn't need to be distributed through cinemas alone but also go with the fast flow of digital innovation. Eventually films had been distributed, designed or converted to cater TV viewing, since the early 80's. VC R equipments and video tapes had been popular and widely distributed and so do CD's and DVD's in today's era. However, DVD's won't be around forever. There is this so called "format war" that keeps on

Debt to Equity Ratio Essay Example | Topics and Well Written Essays - 1000 words

Debt to Equity Ratio - Essay Example This essay discusses that  the calculation of the debt to equity ratio is as straightforward as its definition. The ratio is computed by taking an entity’s total liabilities and dividing it by the company’s equity. The total liabilities and equity used are got from the statement of financial position of the company on discussion. A company’s equity is the amount of capital the shareholders or owners of the business have put in the business. It is determined by subtracting the total liabilities from the company’s total assets. It is best if the debt to equity ratio is kept within a reasonable range. If the ratio is very high, it is an indication that the business can be in a financial distress and maybe in leverage problem where it can find it had to offset its debtors. On the other hand, if the ratio is to low, it implies that the company is heavily relying on the entity’s equity to finance its operations.  According to the report findings  lo ans acquired from lenders come with an interest payment, which must be paid together with the principal loan amount. The advantage of financing a company’s operation through debt finance is that the company can deduct the interest payments in its tax returns. On the other hand financing the company’s operations through equity makes the company at an obligation to earn return and increase the shareholder wealth. Company’s should therefore strike a balance between the debt and equity use to run the operations of their businesses.

Creer devlpment Research Paper Example | Topics and Well Written Essays - 1250 words

Creer devlpment - Research Paper Example Although, the major consideration remains unchanged that is the achievement of an ultimate high value objective set for professional growth. It is equally important that the selected career path should have potential to contribute towards the social well being of the masses to ensure that it imparts a sense of satisfaction for the individual. Keeping the aforesaid in mind, I have selected the â€Å"Social Support and Health Advocacy† as an area of career development program. The field of choice is closely related to the communication domain because it requires a close interaction with masses to know exactly their demands and needs as well as communicating the assessed requirements to the health officials and other public and non-public organizations. The field of the â€Å"Social Support and Health Advocacy† primarily cover two sub-domains i.e. the Social Support; the Health Advocacy. Social support is concerned with general public communications which may include one t o one interactions, corner meetings, conventions, large scale public gatherings to acquire input from the masses about the system, its short comings and the procedural and administrative recommendations to ratify these issues. Goldsmith (2012), who is an Associate Professor of Speech Communication at the University of Illinois has surfaced several aspects of communication that are commonly used and employed in social support, especially in health, anxieties and stress issues. He suggests that our frequent communication with our families, children, elderly persons of the securities and other interactions on these issues is the best kind of social support and if we can refine this communication issues can be addressed in a befitting manner. An expert communicator can devise ways and means to improve the quality of this communication by selecting good and effective observations. Moreover, an effective communicator can extend his social support by identifying various approaches that may help social interactions and communications more fruitful and result oriented in the elimination of daily stresses and major crises that may come across our lives. Social Support is an important area where communication can play a significant role to improve the quality of an individual’s life. However, it requires a well planned and targeted attainment of skills and expertise to ensure a career growth with significant achievements in the field of effective communications. Beyond the core communication skills like grammatical correction and purposefulness, an effective communication must have expertise in the prevailing Information and Communication Technologies (ICT), a close look on the social setup and values while a comparative study of people and societies around the world to ensure the incorporation of a global perspective in your communications. These requirements can lead to a number of studies and courses in ICT, social science core expertise, philosophy and interpe rsonal as well as inter organizational communication skills. However, the selection of courses and expertise from these domains may have subjectivity because of personal trends, likings and approach. â€Å"Health Advocacy†, the other sub-domain of my professional career plan demands even more effective communication skills. Primarily, healthcare advocacy is directly concerned with people

Debt to Equity Ratio Essay Example | Topics and Well Written Essays - 1000 words

Debt to Equity Ratio - Essay Example This essay discusses that  the calculation of the debt to equity ratio is as straightforward as its definition. The ratio is computed by taking an entity’s total liabilities and dividing it by the company’s equity. The total liabilities and equity used are got from the statement of financial position of the company on discussion. A company’s equity is the amount of capital the shareholders or owners of the business have put in the business. It is determined by subtracting the total liabilities from the company’s total assets. It is best if the debt to equity ratio is kept within a reasonable range. If the ratio is very high, it is an indication that the business can be in a financial distress and maybe in leverage problem where it can find it had to offset its debtors. On the other hand, if the ratio is to low, it implies that the company is heavily relying on the entity’s equity to finance its operations.  According to the report findings  lo ans acquired from lenders come with an interest payment, which must be paid together with the principal loan amount. The advantage of financing a company’s operation through debt finance is that the company can deduct the interest payments in its tax returns. On the other hand financing the company’s operations through equity makes the company at an obligation to earn return and increase the shareholder wealth. Company’s should therefore strike a balance between the debt and equity use to run the operations of their businesses.

Scaricity of Healthcare Resources Essay Example | Topics and Well Written Essays - 2500 words

Scaricity of Healthcare Resources - Essay Example hilosophical biomedical ethical issues have developed in complexity as they are influenced by a number of factors including religion, law, anthropology and sociology. Each of the influencing factors is complex by themselves and this tends to make the biomedical ethical issues even more confusing for the healthcare service providers, especially as they are in the forefront in the use of the massive technological developments that have been in the recent past. The origins of the practical normative ethics of biomedical ethics goes back to the school of thought normally associated with Hippocrates and the famous Hippocratic oath. This oath sums up the school of thought on the ethical principles of curing and healing. The emphasis in the early days of medical history was on healing and not on curing, as the means of curing diseases was limited. Helping people to cope with diseases that had inflicted them had more relevance. The mode of intervention was left to the judgment of the physician. Thus the first principles of biomedical ethics of beneficence and nonmaleficence were laid. Even today there are many who believe that the goals of medicine remain in these complimentary factors of curing and healing. The subsequent history of bio-ethics is limited to interpretations of Galen in the second century and the opposing views expressed by Vesalius thirteen centuries later. However the next significant step in the development of biomedical ethics was seen in 1803, through the expressions of Thomas Percival, in his work Medical Ethics. Percival expanded the prevalent biomedical ethics of beneficence and nonmaleficence to incorporate the idea of the professional responsibility of physicians and their responsibility to society. Thus introducing the third principle in development of biomedical ethics in the form of justice. Further development in the principles of bioethics was seen in the 1960s and 1970s. Concern on the medical treatment procedures without proper

An Ethical Dilemma Essay Example for Free

An Ethical Dilemma Essay There exists a strong link between the way and pace of life in a society and eating habits of the individuals. No matter how diverse and sophisticated the cuisine of a certain culture might be, todays hyper moving tempo necessitates cheaper and faster food. That is where the fast food sector steps in, saving the day. At first glance, they appear to be life savers with their affordable menus. However, when we take a closer look and observe the long-term effects of fast food on individuals, we are faced with health problems such as obesity and heart diseases. Nevertheless, fast food firms also do a very good job in marketing their products to carefully targeted audiences, especially children. This paper will focus on the case of McDonalds and argue how ethical it is for them to advertise for children directly, examining the issue from the perspective of social responsibility. The spread of McDonalds in other parts of the world creates mixed feelings in some countries, and people even claim that the McDonalds and the distorted image of Americanization is harmful for their culture and societies. This opinion is especially valid in Europe, but surprisingly McDonalds is welcome in Asia. What is a common reaction in all countries hosting McDonalds, including its homeland America, is the attitude taken towards the effects of McDonalds on eating habits and the following negative consequences. There are plenty of fast food advertisements in North America and this industry has especially become a part of the life of families with children. Starting from very little ages, children are used to eating this good-tasting, well-marketed and fun menus which usually come along with a toy for free; and their tastes and eating habits are influenced. Even though fast food companies have started to offer â€Å"light† menus and food with less fat and calories, they do not offer the best menus for children. They continue the habit of eating fast food as they go into adolescence and adulthood, and become another candidate for an obese person with various diseases resulting from being overweight. â€Å"Overweight children do tend to become obese adults, putting themselves at a much greater risk, and at a much earlier age, for chronic illnesses such as diabetes and cardiovascular disease† (Dalton, 2004, p. 2). One out of three children in the United States is either overweight or at serious risk of becoming so. The number of overweight children ages six to nineteen has tripled within three decades; the rate of overweight preschool children is nearly as great. The accelerating rate indicates that the current generation of children will grow into the most obese generation of adults in history. (Dalton, 2004, p. 2) Although parents are aware that food sold at McDonalds is not very healthy, they are misled by the fact that it is affordable and makes their children happy. What is more, some parents do not have very healthy eating habits either; so one should not be surprised in seeing their children liking McDonalds menus. Moreover, it is not easy to resist the tempting advertisements. â€Å"Some might say that no one is forcing parents to buy these products or foods for their children. But, these ads position the products as must haves. Even if their parents do not buy them the products, children are influenced† (How to Prevent Childhood Obesity. com, 2009). â€Å"Experts name Ray Kroc, founder of McDonalds franchise and Walt Disney as the pioneers of child-focused marketing, since they first recognized children as a separate marketing demographic from adults in the 1960s† (Veracity, D. , 2008). Today, we cannot help but wonder how the managers of McDonalds feel about the harsh criticisms that the company gets for advertising and promoting unhealthy food for children. From a business point of view, the company has done a great job since it was founded by Ray Kroc in 1955, generated enormous profits and even became a better known brand than Coca-Cola (Veracity, D. , 2008). Competition in the fast food sector is harsh, so McDonalds heavily invests in high quality advertisements aimed at targeting the right audience, using celebrities and partnerships with other brands, or cartoon characters in their campaigns if possible. They build playgrounds in their stores, which serve as a socializing place for children to meet other kids and have fun. McDonalds not only influences American children and families, but also exports its food, image and advertisements to the rest of the world. They have opened branches in almost all parts of the world, and keep expanding despite the economic recession. They are â€Å"optimistic about business prospects in China and plan to open about 500 stores in the country in three years† (Yan, F. Li, H. , 2009). This gives an important hint about the tastes and habits of the growing generation of children and it is not difficult to foresee that the global influence of McDonalds will intensify in the coming years, despite all criticisms that it is unethical to promote unhealthy food to children. How ethical is the advertising strategy of McDonalds really? Are the managers of McDonalds actually guilty, or is everyone being too harsh and oversensitive? Even though it is normal for a company to hold its own rights and benefits before everything, if it is as influential and global as McDonalds, it also has some moral and ethical responsibilities and should consider the social consequences of its actions as well as making profits and opening new stores. One of the most important causes of childhood obesity is lack of exercise, so it might not be totally fair to blame McDonalds and other fast food chains for obese children. On the one hand, the McDonalds culture heavily contributes in a bad way to developing irregular eating habits. But on the other hand, they cannot be the only ones to blame, as children and their parents are increasingly becoming computer and TV addicts, engaging in very little physical activity. When coupled with fast food consumption, health problems become inescapable. What is the solution to this moral problem then? It is obvious that a company this successful will not quit this business or abandon its strategy. However, McDon can at least modify its advertising approach slightly and recommend doing exercises as the underlying message after having a good McDonalds meal. They can include famous sportsmen in their advertisements and encourage children to engage in sports. They can give out toys associated with sports brands, even organize sports competitions for children with awards, sponsored by major brands like Nike or Adidas. These are just a few suggestions, and there is no doubt that professionals designing McDonalds marketing strategy can work wonders with this idea if they want to. This way, children can learn to associate the consumption of fast food with exercise in their minds and be convinced that they must be physically active in order to burn those calories taken at McDonald and be healthy. In conclusion, if McDonalds and other fast food chains would alter their advertisement campaigns so as to include the theme of more exercise and sports, they would have been more socially responsible. This way, even though they do not sell the most healthy meals, their customers, especially children would know that they have to pay a price for eating a high calorie and high fat meal by doing more exercise. They would also associate fast food meals with the energy and dynamism of sports, which also makes individuals happy. Therefore, this can be a very good formula for McDonalds to keep its happy customers all over the world and appease an angry crowd of protesters who argue that McDonalds advertisements are unethical. References Dalton, S. (2004). Our Overweight Children: What Parents, Schools, and Communities Can Do to Control the Fatness Epidemic. Berkeley, CA: University of California Press. Should there be Ethical Issues with Fast Food Companies Advertising to Children?How to Prevent Childhood Obesity. com. Retrieved March 25, 2009, from http://www. howtopreventchildhoodobesity. com/ethicalissues- fastfoodadvertisements. html Veracity, D. (2008, July 13). Americas Fast Food Giants Perfect the Art of Selling Junk Food to Children. Organic Consumers Association. Retrieved March 25, 2009, from http://www. organicconsumers. org/articles/article_1092. cfm Yan, F. Li, H. (2009, February 18). McDonalds eye 500 stores in China in 3 years. Reuters. Retrieved March 25, 2009, from http://www. reuters. com/article/ousiv/idUSTRE51H13F20090218

Strength of the electromagnet

Strength of the electromagnet Aim: To investigate how different factors affect the strength of the electromagnet. Introduction: There are totally two factors that I am going to investigate in this experiment: m F1: How the number of coils affects the strength of the electromagnet. m F2: How a change in current affects the strength of an electromagnet. Hypothesis: m F1: I think as the number of coils increase the strength of the electromagnet would also increase. m F2: I think as the current increases the strength of the electromagnet would also increase. Variables: m F1: * Independent: Number of coils. * Dependent: Distance at which compass needle deflects.(+/-0.05 cm) Â · Constants: Current, diameter of the wire, temperature, same iron core. m F2: * Independent: Current (+/-0.01amps) Â · Dependent: Distance at which compass needle deflects.(+/-0.05 cm) Â · Constants: Number of coils, diameter of the wire, temperature, same iron core. Apparatus: * Power Supply * Ammeter (Â ±0.01amps) * Electromagnets with different number of coils * Plastic Ruler (Â ±0.05cm) * Plotting Compass * Crocodile clip wires * Rheostat Procedure: Â · Using crocodile clips connect the circuit in the following way: Â · F1: Â § Take an iron nail and with the help of a nichrome wire, coil it around the nail 5 times. Â § Switch the circuit on and wait for a minute. Â § Note down the constant current. Â § Take the plotting compass and steadily place it close to the electromagnet and slide it away in a straight line till the needle deflects slightly to one side from its vertically straight position. Â § Place a ruler from the north pole of the electromagnet and note the distance where this deflection occurs. This where the magnetic field lines would approximately end, and hence more the distance more the field lines and greater the strength. Â § Repeat the steps above but with 10, 15, 20, 25, 30 and 35 coils. Â § For the same number of coils measure the distance of deflection 2 times for a second trial. Â · F2: Â § Using the same circuit now adjust the variable resistor so that u have a current of 0.5amps flowing through the circuit. Â § Make the constant number of coils to be 10 coils. Â § Take the plotting compass and steadily place it close to the electromagnet and slide it away in a straight line till the needle deflects slightly to one side from its vertically straight position. Â § Place a ruler from the north pole of the electromagnet and note the distance where this deflection occurs. This where the magnetic field lines would approximately end, and hence more the distance more the field lines and greater the strength. Â § Repeat the steps above but with 1.0, 1.5, 2.0, 2.5, 3.0, 3.5, 4.0, 4.5, 5.0 and 5.5 amps. Â § For the same current record the distance two times for a second trial. Raw Data Table F1: Effect of the number of coils on the strength of the electromagnet. Number of Coils of electromagnet Distance of deflection from North Pole of the magnet(+/-0.01cm) Trial 1 Trial 2 5 1.7 1.9 10 4.9 5.1 15 7.6 7.5 20 9.5 9.5 25 12.3 12.1 30 14.8 15 35 16.9 17.2 Constant Current 0.75 A F2: How changing current affects the distance at which the needle deflects. Current (+/-0.01A) Distance from North Pole of the magnet(+/-0.05cm) Trial 1 Trial 2 0.5 1.3 1.2 1.0 2.9 3.0 1.5 4.6 4.6 2.0 6.2 6.3 2.5 7.9 8.0 3.0 9.3 9.5 3.5 10.7 10.8 4.0 11.6 11.8 4.5 12.1 12.3 5.0 12.6 12.9 5.5 12.8 12.8 Constant No. of Coils 10 Processed Data Table: The only processing that can be done in this experiment is to find the average distance for the investigations for both the trials and hence making it easier to make the graph. F1: Effect of the number of coils on the strength of the electromagnet. Number of Coils of electromagnet Average Distance of deflection from North Pole of the magnet(+/-0.05cm) 5 1.8 10 5 15 7.55 20 9.5 25 12.2 30 14.9 35 17.05 Constant Current 0.75 A F2: How changing current affects the distance at which the needle deflects. Current (+/-0.01A) Average Distance from North Pole of the magnet (+/-0.05cm) 0.5 1.25 1.0 2.95 1.5 4.60 2.0 6.25 2.5 7.95 3.0 9.40 3.5 10.75 4.0 11.70 4.5 12.20 5.0 12.75 5.5 12.80 Constant number of coils 10 Now I will plot the graphs of both these averages. Graph Analysis: (Graph at the End) F1: As you can see the graph is proportionate. As the number of coils increases the strength of the electromagnet also increases. There is a positive co-relation and this can be proved by theory as well. As the number of coils increase, the magnetic field of each coil also increases and hence a larger magnetic field would cause the electromagnet to be stronger. There is only one anomaly in our results at 20 coils and this can be neglected as it is a very minor anomaly. F2: In this graph also we notice that there is a positive co-relationship and hence the current is proportionate to the strength of the magnet. As current in a circuit increases the strength of the magnet would also increase as the coil is provided with more charge and hence the field lines would be spread over a larger area and the strength would be larger. But in this graph after 4.0 amps the graph is no longer proportionate. This can be due to the large amount of heat generated in the wires causing more resistance and the value of current would have changed and hence the curve in the graph. Conclusion: Our hypothesis for both the factors was proven right by our graphs. Strength of an electromagnet is proportionate to the current and the number of coils in the solenoid. As the number of coils increase the area of the magnetic field lines also increases hence a stronger electromagnet is produced. It is the same for an increase in current. But after a certain current it becomes tough to maintain other constant factors like temperature which might cause inaccurate results. Evaluation: Â · We could have taken more trials to get better results. Â · We could have used an insulated wire so that the wire wont heat up so fast and it wouldnt have changed our results. Â · The current wasnt always exact. It kept fluctuating hence it may have given inaccurate readings. Â · The exact distance where the needle turned would be very tough to find out as it turns over a range of distance hence that may have given inaccurate results. Fair Test: * The distance between the coils was kept the same in all the trials. * For the first experiment we kept the current constant so that we can fairly compare the results. * For the second experiment we kept the number of coils the same so that we can fairly compare the results. * And for both the experiments we kept the same material of the core and the wire. Safe Test: Â · As it was dealing with electricity we made sure we did not touch any open ends to prevent ourselves from getting a shock. Â · Also we did not touch the wire right after the experiment was over as it may have been quite hot.

National Debt :: Argumentative Economy Economics Papers

National Debt I disagree with the resolution presented. I believe that the time has come for thegovernment to start taking some more drastic actions in order to alleviate the problem of theNational Debt. This resolution might have worked back when the dabt wasn't so massive, but at this point, I think that the only thing that will have any great effect is to start making some cuts. One of the biggest problems in dealing with the debt, by way of the budget, comes in theform of entitlements. Entitlements, the biggest of which beign Social Security, make up a majorportion of the national budget, and are completely left alone when it comes to discussing whereto make budget cuts. But it's very difficult to make cuts in Social Security, due to powerful lobbying groups such as the AARP. Many politicians don't want to anger such groups, becausethey make up a major portion of their constituency. Another problem area is charitable donationsmade by the government. There are many charities which recieve federal funding, and all of them feel that they should be exempt from cuts. But the government needs to take a stand andstart cutting from some fo these groups. One possibility could be taking an equal percentage from each group. So I oppose this resolution and favor other plans of attack, such as the Concord Coalition's "Zero Deficit Plan". The Zero Deficit Plan calls for cuts in entitlements, but not cuts in entitlements to those families who have an economic need for them. According to one of the Coalition's web page (http://www.texas.net/users/andyn/deficit/zdpent.html), "About one-fifth of entitlement benefits are provided according to economic need. These benefits should not be the target of deficit reduction.

Central Route

Describe how each side used central route or peripheral route influence principles to effect the negotiation outcomes These two â€Å"routes to persuasion† are 1) the â€Å"central† route and 2) the â€Å"peripheral† route. An individual who is using the â€Å"central† route will be more engaged in processing and evaluating the merit of the opposing parties proposal. This â€Å"route† is much more analytical and is concerned with the actual logistics of the proposal/argument.An individual engaging in the â€Å"peripheral† route, by contrast, will focus less on the actual merit and logic of opposing counsels arguments and instead will be more influenced by things that are more peripheral to the issue at hand, such as the physical attractiveness of the person trying to persuade them, or presentation or â€Å"packaging. † It is very important for negotiators to realize that numerous factors can influence their negotiation partners to use either one of these two â€Å"routes†. It would be a mistake to assume that an opposing party will always operate in the same way based on immutable factors such as education or intelligence.Something as simple as not having gotten enough sleep, or being hungry, can have a huge effect on how the opposing party will process your arguments during negotiation, making even a savvy or intelligent negotiator more likely to use the â€Å"peripheral† route. The Central Route to Persuasion: Research has established that decision’s reached using the â€Å"central† route to persuasion are generally going to be more satisfying and beneficial to parties in the long run. However, It is important for negotiators to be aware that they only want to encourage this type of decision-making if they have something of true value to offer the opposing party.Once you have determined you have something of value, the first great way to encourage this type of thinking is to discuss the issues in the negotiation as a joint problem-solving venture. This type of prompting will encourage the opposing party to look at the situation in a detailed and thoughtful way. Next, it is important to reduce distractions during negotiations if you wish to encourage this type of analysis. A simple way to do this is to ensure that you will have a quiet, distraction free environment for the negotiation where the opposing party will feel calm and comfortable.Finally, recommending open dialogue where all individuals are required to give in-put encourages individual responsibility and independent thinking among opposing parties. This can be a great way to solicit the â€Å"central† route to persuasion. When people are placed in a position of responsibility and the burden is placed on them to come up with creative and effective ways the attack the problem, they are much more likely to deeply analyze the arguments and proposals made by the other side. The Peripheral Route of Pe rsuasion:Clearly, the â€Å"peripheral† route to decision making is far less attractive when negotiators are seeking a long lasting, sustained result. Individuals who use this route to persuasion often are influenced by superficial factors such as the clothing, appearance or job title of the opposing party. These negotiators also use mental short cuts and make decisions without closely analyzing the relevant facts and consequences of the opposing parties proposal. Because this route to persuasion is less likely to result in a long lasting, sustained agreement it is only advisable to use in specific situations.Namely, those in which a short-term solution is all that is desired. The easiest and most effective way to encourage this type of decision-making is through use of the â€Å"expertise heuristic†. A mental short cut used by those engaged in the peripheral route to persuasion. This mental short cut can essentially be summed up like this: people tend to defer to perc eived authorities or experts when making decisions without thoughtful analysis. Therefore, it could be extremely useful to emphasize skill and knowledge in the area of negotiation in order to encourage this type of analysis by the opposing party.

Capitalism and the American Dream

SOCI 2013 17 April 2013 How Capitalism Affects the American Dream Capitalism is defined as â€Å"an economic system in which the ownership of the means of production- like land, factories, large sums of money, and machines – is in private hands† (SOC 10). Social Philosopher Karl Marx strongly believed that in the end, capitalism simply wouldn’t work for several different reasons. His idea became known as Marxian conflict theory. While the functionalist theory examines groups’ order and cohesion, the conflict theory examines ways groups disagree and struggle for power.Marx predicted that capitalism would cause continuous tension between the haves and the have -not’s; the have-not’s mostly being the minorities and the poor. He believed that capitalist societies would be reduced to two social classes; the capitalist class (the bourgeoisie or the rich) and the working class (the proletariat or the poor), and that this division would eventually ca use some sort of social upheaval. Generation Y is in trouble with the years to come seeing as it is against the odds that one will becomes part of the small percentage of people that are the capitalists.If our economic system remains the same, the generations to come will become nothing more than workers for the bourgeoisie. Karl Marx gave five reasons in particular as to why capitalism will fail. It will result in monopolies, inflation, unemployment, lack of income, and the wealthy ultimately ruling the world and making the rules. This all will result in reduced quality goods, poverty, poor legislation, and people not being able to afford the necessities of life.The first reason Marx gave as to why capitalism won’t work is that in a capitalist economy, monopolies are unavoidable. A monopoly is when one supplier of a particular commodity is the only supplier. Monopolies eliminate competition. This gives the supplier the power to charge high prices and reduce the quality of th e products because the consumers don’t have any other choices. An example of this would be cable TV verses things like Dish TV, the iPad, and Netflix. Not as many people want to pay for cable when it is much easier and cheaper to view television shows and movies n other ways. The same concept is happening to land line phones. Gasoline companies are obvious example of monopolies, in which the easiest mode of transportation is a motor vehicle. In this case, people eventually will have no choice but to purchase gasoline. OPEC (Organization of the Petroleum Exporting Countries) now controls 46% of all the oil produced in the world, making it a huge global monopoly. Paying high prices for lower quality products will only cause more and more problems for future generations.The second reason Marx gave was that because there is no centralized planning in capitalism, meaning that over-production of products is inevitable, and in turn, causes inflation and depressions. Over production is when too many goods are produced and supply outdoes demand. Companies are left with stocks they cannot sell and are forced to shut down as a result. Another reason capitalism doesn’t work is that unemployment levels are raised. Demands for labor saving machinery force employers to let people go.The worldwide unemployment rate is 6% while the United States, a capitalistic economy, has an unemployment rate of about 8%. According to Marx, unemployment is unavoidable in our economic system. Unemployment also plays into the fourth reason Marx gave, which is that employers will try to maximize their profits by reducing labor expenses and firing people, thus creating a situation where the unemployed don’t have enough income to buy the goods produced, creating the contradiction of causing profits to fall, which starts the cycle all over again.The fifth, and perhaps the most startling reason Marx gave, is that the control of the state will be by the wealthy, the effect of wh ich is laws benefiting themselves. The wealthiest 1% of people in the United States control 42% of the wealth in our country. Many of these super rich are the ones that own the monopolies like the oil suppliers or are politicians that make laws that are ultimately in their favor. Even if a person in the generations to come were to work hard and have a good paying, stable job, it is still very unlikely that they will be one of he super rich, allowing them to be safe from the current and/or potential economic depressions. Thus, it is safe to conclude that Marx was correct in his predictions that a capitalistic country will eventually fail. Works Cited Amadeo, Kimberly. â€Å"Monopoly. † About. com. N. p.. Web. 15 Apr 2013. . Benokraitis, Nijole. SOC. 2nd Edition. Belmont, CA: Wadsworth, Cengage Learning, 2012. 9,10,14,151,152. Print. Kopicatsu, . â€Å"Karl Marx: Why Capitalism Will Fail. † The Escapist. N. p. , 16 Sept 2011. Web. 15 Apr 2013. lt;http://www. escapistmaga zine. com/forums/read/528. 313395-Karl-Marx-Why-Capitalism-Will-Fail> â€Å"Top 1 Percent Control 42 Percent of Financial Wealth in the U. S. – How Average Americans are Lured into Debt Servitude by Promises of Mega Wealth.. † My Budget 360. N. p.. Web. 15 Apr 2013. . â€Å"Unemployment. † Wikipedia. N. p. , 13 Apr 2013. Web. 15 Apr 2013. .

Nutrition and Health Worksheet

Nutrition and Health Worksheet use Ch. 1 of Contemporary Nutrition, Ch. 2 of Visualizing Nutrition, supplemental course materials, the university Library, the Internet, or other resources to answer the following questions. Your response to each question should be 75 to 100 words. 1 . What Is nutrition? Why Is nutrition essential to our dally lives? Nutrition Is the science of our Intake and utlllzatlon of food. Proper nutrltlon can help prevent or lessen the Instances of disease. Improper nutrltlon can lead to a weakened Immune system and even disease.In fact, A poor diet and a sedentary lifestyle are known to be risk factors for lite-threatening chronic diseases such as cardiovascular (heart) disease, hypertension, diabetes, and some forms of cancer. Furthermore a well-balanced diet can improve daily performance mentally, emotionally, physically and spiritually. Reference: Contemporary Nutrition, Eighth Edition Chapter 1: What You Eat and Why Author: Gordon M. wardlaw, PH. D. , Anne M. smithPH. D? R. D. , L. D. copyright C 2011 McGraw-Hill Company 2. What is the connection between nutrition and health?Nutrients are the substances obtained from food that are vital for growth and maintenance of a healthy body throughout life. † Study after study has shown that people who eat whole foods rich in nutrients enjoy vital health, longer life and a reduced risk of many diseases. Eating nutrient-rich foods can also help people to maintain healthy body weight; being overweight or obese has been found to be linked to numerous chronic diseases. If people are careful with their nutrition they can live almost worry free until their body naturally slows down. 3. What are the six classes of nutrients? What are essential nutrients?What are the sources of nutrients? What do nutrients do? The SIX classes of nutrients are Carbohydrates, lipids, proteins, vitamins, minerals and water. According to Wardlaw and Smith essential nutrients are food substances that provide energy, Promote Growth, Development, Maintenance, and Regulate Body Processes. All six classes are essential nutrients that are broken up Into three subgroups according to their purpose. The sources of these nutrients include meats, nuts, fish, dairy, fruits and brings its unique and important value to promote health and welfare of the body, ind, and spirit. . How do vitamins and minerals work? Vitamins and minerals are needed by the body in such small amounts that they are called micronutrients. However they play a very important role that is divinely possible due to their chemical properties. Vitamins act like catalysts when it comes to nutrient processing. The body needs to utilize their precious chemical compounds and elements to release the energy from nutrients once they are inside the body. Minerals on the other hand are simple inorganic substance that helps build certain parts of our bodies. 5. What does it mean to eat a balanced diet?Why is food choice important for good nutrition? To eat a balanced diet one should make sure to take portions from all the nutrient classes appropriately. This may change from one person to the next and so we all should have a eating plan that helps us balance our ratios of meats, vegetables, fruit and nuts. The most neglected regimen is the recommended 5-9 servings of fruits and vegetables a day and these items are usually replaced with convenience food. Food choice is important for performance and well-being so we should be careful not to fall into social traps and pressure induced feeding frenzies. . What is undernutrition? What is overnutrition? Under-nutrition is a condition that occurs when a person consumes a diet that does not meet the requirements for the amount of essential nutrients or calories a person needs to remain healthy. This type of malnutrition can occur when people are not eating enough food, or when the food they are eating does not contain well-balanced nutrients. Over-nutrition occurs when a person consume s a diet that exceeds the requirements for the amount of essential nutrients, or the amount of calories a person needs to remain healthy.

Campaign Analysis Essay Example | Topics and Well Written Essays - 1500 words

Campaign Analysis - Essay Example In September 2004, the campaign for real beauty was officially launched for the rise of some consciousness of all issue associate with beauties. The campaign was purposely meant to challenge the stereotypes that had been set by the beauty industry. It had numerous intentions in making as many women as possible feel beautiful every day. The campaign led to the release of the global research that explored the relationship between women and beauty and what beauty links to their happiness all across the world. It was such an effective campaign and was accompanied with much advertising that inspires the society and more especially women to think differently about the definition of beauty. The campaign was also attached with some fundraising initiatives that were aimed at helping young girls who had low self-esteem related to their beauty. The DOVE SELF ESTEEM FUND supported the fund raising initiatives. According to the campaign, every woman was to possess something beautiful and unique. Sixty eight percent of all people believe that unrealistic standards of beauty exist within the advertising world and the media. Forty-seven percent has believed that only attractive women are portrayed in the well-known cultures while eighty-five percent agree that beauty can be achieved through spirit and personal attitude. This was critically analyzed throughout the campaign period that left many individuals convinced about the associated beauty with the dove products. The associated strengths with the company include its broad market equipped with quality products. Their advertising is very much inspiring with much emotional appeal. This has created perfect public relations that give it enormous strengths compared to its competitors. The company has also a positive self-image. This act as a driving factor in motivates every undertaking within the company creates a motivating factor to all the stakeholders. They make broad

Commercial and investment banking Essay Example | Topics and Well Written Essays - 250 words - 2

Commercial and investment banking - Essay Example One of the latest trends experienced in the banking industry is the internationalization of banking institutions. As much as it comes with a variety of advantages, it has several disadvantages worth noting. To start with, there is increased competition in the local banking industry thus posing a challenge to locally based banks. Small local customers previously served by local investment banks are now being targeted by huge international banks in search of new clientele in the global market (Crocket 2001, p.1). Moreover, the cost of gathering information is becoming increasingly high coupled with the cost of regulation. Most banks operating on the international arena are facing extremely high operating cost affecting their profitability negatively (the economist 2015, p.1). It is the duty of the headquarters to monitor the operations of all its subsidiaries and comply with regulation requirement of the host country when setting up subsidiaries. The more subsidiaries a bank have the higher the cost of monitoring and regulation. Further, just like establishing any other business unit initial capital is required and at times may be too high. Different countries have different regulations concerning the initial capital investment required before a new firm can be granted operation permission. As such, international banking institutions are at risk of high initial capital investment especially where a huge amount is required to act as security for the customers’ deposits in case of liquidation.

The Cause of Aggressive Crime Essay Example | Topics and Well Written Essays - 500 words

The Cause of Aggressive Crime - Essay Example impulse control is important in violent crime, as studies have shown that it can be (Roy & Linnoila, 1988), and that this could have come from an inability to manage anger through parenting control. I also felt that this could be linked to seeing others commit violent acts, particularly during development. Many others feel a similar way, as the suggestion that violent video games can be triggering for young people has shown (Siegel, 2011). This is part of the sociological positivism theory of crime , and relies on the thought that a person is not necessarily born bad, but is a result of many different interacting factors in his or her history. However, there are three other theories about the causes of violent crime, including biological positivism, psychological positivism and rational cause (Siegel, 2011). After studying this topic in more detail, it seems as though rational cause theories may be more applicable to other forms of crime (such as tax evasion, which require more thought) than to violent crime. In this sense, my views on violent crime have not changed, as I had never held the belief that someone makes a choice in their own right to become aggressive or violent. However, it is interesting to consider biological and psychological theories for crime, as there appear to be a lot of different elements that interact to create a person susceptible to violent impulses (Fajnzylber, Lederman & Loayza, 2002). Psychological positivism suggests that violence and aggression may be a result of offender mental illness or that they may have a personality disorder (Blackburn, 1993). This illness or disorder may have stemmed from biological factors or be a result of trauma, so it includes some aspects of sociological positivism (Blackburn, 1993). Biological positivism also helps to illustrate that there are different biological features of a person that may cause them to be more violent or aggressive, such as having a lower heart rate (Blackburn, 1993). I fell that

British Postwar Cinema 1960-1990 Essay Example | Topics and Well Written Essays - 2500 words

British Postwar Cinema 1960-1990 - Essay Example of the time envisaging these movies to be heralding a ‘renaissance in British cinema.’ [Aldgate, 2006] While British New Wave and the social realism of the post-war years effectively disappeared from the big screen by the mid 60s, realism of the New Wave continues to influence filmmakers as Mark Herman, Ken Loach and Mike Leigh, evident in their respective movies Brassed Off (1996) All Or Nothing (2002), Sweet Sixteen (2002). The New Wave was essentially the British response to French contemporary equivalent—the auteur cinema of Nouvelle Vogue by Truffaut, Godard and others, which focussed on innovative narrative and cinematic techniques, vitally making cinema a personal expression of the director. Even as the British New Wave drew significantly from auteurism of the Nouvelle Vogue, adapting literary and theatrical source material and focusing on realism, the ‘tell-it-like-it-is New Wave movies distinctly differed from its French counterpart in form and style. Perceivably influenced by documentary-style realism, New Wave artistically combined the vision of the novelists or the playwright, and cinematic creativity of the director. The paper attempts to analyse the creative aspirations and the artistic influences of the New Wave filmmakers with a view to understanding and categorising the essential genre of British New Wave, as a cinema of the auteur or as a cinema of the writer. Yet, central to the analysis is the idea that while essentially following the historic tradition of British Cinema of adapting successful dramas and novels and persevering the spirit of documentary-style realism of Free Cinema, the British New Wave adapted and altered the auteur theory of contemporary French cinema, combining the art and craft of the writer and director in distinctly remarkable ways. Crucial to the analysis may be an understanding of the historical development of the movement, and the motives and motivations of the New Wave filmmakers. The mid-1950s, a period of

Study on Brady Udall Essay Example | Topics and Well Written Essays - 1000 words

Study on Brady Udall - Essay Example The thesis statement of this paper is that in his book, Letting Loose the Hounds, Brady Udall provides his characters an opportunity at hope to support his claim that dealing with the themes of sadness, despair and darkness alone cannot make a book candid and real.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Jerry, the protagonist and the narrator of Midnight Raid, is a representative of those people who are dealing with the pain of lost love. "Midnight Raid", perhaps the widely acclaimed story of Udall which is also the first story in this book, reflects the themes of darkness and confusion in the beginning itself. Through the simple, crispy and witty narration by Jerry we come to know that Jerry, drunk, is at the backyard of his â€Å"ex-wife Amy and her new husband Howard† (Udall) at Scottsdale, Arizona, to see his â€Å"seven-year-old son, Tate† and to gift him a goat â€Å"without Amy or Howard finding out about it† (Udall). Here, Jerry, who lost his son in the legal battle to his ex-wife Amy, has come to meet him. Though Jerry is aware about the negative consequences of his action, he deliberately puts in an effort to see his son and communicate his love. Though he had a troubled relation with Amy he was a loving father to Tate.  Ã‚   Hence, Jerry though convinces himself that his relation with Amy ended due to the indiscretions and betrayals  Ã‚   from both sides and that Howard is Amy’s new Husband, he fails to convince the father in him. Jerry, at the moment, is fragmented and is heartbroken.     Ã‚  Ã‚  Ã‚  Ã‚   Midnight Raid is essentially a tragic story which has been tamed well to make it candid and real.   Jerry as well as other characters portrayed in Udall’s stories is found to be constantly dealing with the confusion whether to accept or to fight their sad circumstances. They are stuck in the battle of wills and are constantly being torn apart between ‘letting go’ and ‘wanting to let go’. In t he case of Jerry, we can see that he is confused and worried about his wife who "left [him] to marry this liver-spotted senior citizen with dentures and an artificial leg". He consoles himself at the thought that Howard is rich enough to provide financial security to Amy. His mind is "completely scraped out from the inside" when he finally left his loved ones with Howard.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Udall by making Jerry the protagonist of Midnight Raid is purposefully interweaving humor in to the dark rather unpleasant story. Jerry, the narrator and the protagonist of Midnight Raid, was introduced by Udall as a six-foot-three Apache Indian carrying a goat into his ex-wife's back yard in the middle of the night. Udall bestows Jerry with comic sense that does not get stained even at the face of his desperation, which is evident from many of the passages of the story.   An instance for this is when Jerry, while narrating the â€Å"end of relationship story" states that his â€Å"divor ce was an honest, smash-mouth affair† (Udall).   Udall, in an interview by Robert Birnbaum, regarding the presence of comic in his stories, commented that "a book can't just be all darkness, all dark notes...I owe my characters some opportunity at hope or redemption. It's not going to be the redemption that the reader expects...I respect my characters...I can't just hurt them and kill them just for my purposes...It would be too much for me to do

Resistors in series and parallel Essay Example for Free

Resistors in series and parallel Essay Resistors are used in various real life applications to perform tasks that involve: limiting the current that goes through a section of a circuit, introducing a voltage drop in a circuit, generating heat and the protection of components of a circuit. It is important to calculate the resistance of resistors so that the electrical circuits produced using them will perform in the manner that their manufacturer wanted them to. If the wrong resistance/resistor is used then delicate components that need only a relatively small amount of current may be destroyed. All resistors have a level of tolerance. This is to allow for imperfections in the manufactured object. It was determined through experimentation that all of the resistors that were used in this experiment were within their tolerance range with the exception of R4 (See Table 1). This resistor had a nominal value of 1600 ohms and a tolerance of +/-5%. This means that this resistor should have had a value within the range of 1520-1680 ohms, however  the actual resistance was found to be 1798 ohms. It is possible that this may have been due to a manufacturing fault or a labelling error. The total predicted resistance was determined by using the series and parallel resistor laws and the resistance values of the various components of the circuit. The tolerance range for the circuit was predicted to be between 1847.3-2319.2 ohms. Through experimentation the actual total resistance for the circuit was 2216.62 ohms, this value was within the predicted range. The actual resistance value of component 1 was 263.26 ohms; this was within the predicted range (271.36-245.51 ohms). The actual resistance value of component 2 was 1764.26 ohms; this was within the predicted range (1664.24-1846.36 ohms). The actual resistance value of component 3 was 2216.62 ohms; this was within the predicted range (2319.20 and 1847.3 ohms). The actual resistance of the resistors was found by using a multimeter. Some systematic error may have occurred in this experiment if the multimeter was not calibrated correctly during testing. Temperature fluctuations may have caused inconsistencies in this experiment. The reason why resistance occurs is that a metal consists of lattice of atoms that each has a shell of electrons. The metal is a conductor because the electrons are free to dissociate from their parent atoms and travel through the lattice. When a voltage is applied the electrons drift from one side of the metal to the other. In real material imperfections scatter the electrons resulting in resistance. Temperature is able to affect resistance because temperature causes the atoms to vibrate more strongly creating even more collisions and further increasing the resistance. Conclusion: The aim of the experiment was to compare the predicted and actual resistance in the circuit of resistor combinations in series and parallel. The results of this experiment found that the series and parallel resistor laws were reasonably good indicators of the real world values of resistance for circuits that contained resistors in series and parallel. One example of this was that the total resistance of the circuit made was found to be 2216.62 ohms which was within the predicted range (this predicted range was calculated by using the upper and lower tolerance values for the resistors used in the circuit. From the data obtained it can therefore be seen that all three resistor laws stated in the Background section of this report are quite useful in calculating theoretical values for the resistance of circuits in series and parallel that are close to the real world values. Bibliography: resistor. Wikipedia. Wikipedia, 2005. Available: http://www.answers.com/topic/resistor-1 24 Jul. 2005. resistor. WordNet 1.7.1. Princeton University, 2001. Available: http://www.answers.com/topic/resistor-1 24 Jul. 2005. resistor. Electronics. Twysted Pair, 2001. Available: http://www.answers.com/topic/resistor-1. 24 Jul. 2005. Storen, A and Martine, R. (2000) Nelson Physics VCE Units 3 and 4. Nelson Publishing: Sydney. (pp 221-226)

Analysing Different Ethical Theories Philosophy Essay

Analysing Different Ethical Theories Philosophy Essay Ethics may be viewed as the study of human conduct with an emphasis on determination of right and wrong (Fraedrich and Ferrell, 1992). Together with this, it is the assumption that management must adhere to a narrow version of positivism that excludes any reference to intention (Ghoshal, 2005). According to (Mallor et al., 2010), for centuries, religious and secular scholars have explored the meaning of human existence and attempted to define a good life. Ethical theories and principles are the foundations of ethical analysis because they are the viewpoints from which guidance can be obtained along the pathway to a decision. The four ethical theories according to the text are rights theory, justice theory, utilitarianism, and profit maximization. The rights theory covers a range of ethical philosophies that holds that certain human rights are important and must be respected by other society and her rights. Rights are also considered to be ethically correct and legitimate given that a large or ruling population endorses them. Few rights theorists are stringent deontologists, and one of the few is the 18th century philosopher by name Immanuel Kant and his theory is known as the Kantianism. Kant viewed humans as moral actors that are free to make choices and he also believed that humans are able to judge the morality of any action by applying his famous categorical imperative. One of his formulations of the categorical imperative is Act only on that maxim whereby at the same time you can will that it shall become a universal law. The meaning of it is that we judge an action by applying it universally. The most important strength of rights theory is that it protects fundamental rights, unless some greater right takes precedence. A major criticism of the rights theory deal with the near absolute yet relative value of the rights protected, making it difficult to articulate and administer a comprehensive rights theory. The Justice theory which came into limelight by John Rawls in 1971 when he published his book entitled: A theory of Justice, the philosophical underpinning for the bureaucratic welfare state. He reasoned that it was right for governments to redistribute wealth in order to assist the poor and the destitute. Furthermore, Rawls expressed this philosophy in his Greatest Equal Liberty Principle: each person has an equal right to basic rights and liberties. He further limited the principle with the Difference Principle: social inequalities are acceptable only if they cannot be eliminated without making the worst-off class even worse off. Rawlss justice theory has application in the business context which requires decision makers to be guided by fairness and impartiality. The strength of Rawlss justice theory lies in its basic premise, the protection of those who are least advantaged in society. The ethical dilemma for managers is to determine the fair rules and procedures for distributing outcomes to stakeholders. Managers must not give people they like bigger raises than they give to people they do not like, for example, or bend the rules to help their favorites. On the other hand, if employees want managers to act fairly toward them, then employees need to act fairly toward their companies and work hard and be loyal. Similarly, customers need to act fairly toward a company if they expect it to be fair to them-something people who illegally copy digital media should consider. The criticism that justice theory with the rights theory is that it treats equality as an absolute, without examining the costs of producing equality, including reduced incentives for innovation, entrepreneurship and production. Utilitarianism entails a decision maker to maximize utility for society as a whole. Maximizing utility means achieving the highest level of satisfactions over dissatisfactions which means that a person must consider the benefits and costs of her actions to everyone in society. A utilitarian will take action only if the benefits of the action to society outweigh the societal costs of the action. There are two types of utilitarianism, act utilitarianism and rule utilitarianism. Act utilitarianism judges each act separately, assessing a single acts benefit and its cost to societys members. Rule utilitarianism judges actions by a rule that over the long run maximizes benefits over cost. The strength of utilitarianism as a guide for ethical conduct is that it is easy to articulate the standard of conduct; which coincides with values of most modern countries like the USA who is capitalist in nature by focusing on total social satisfactions, benefits, wealth and welfare. In general under ca pitalism, the interests of shareholders are put above those of employees, so production will move abroad. This is generally regarded as being an ethical choice because in the long run, the alternative, domestic production might cause the business to collapse and go bankrupt. If this happens, all of the companys stakeholders will suffer-not just its employees. According to the utilitarian view, the decision that produces the greatest good for the greatest number of people is best. In this case, that means outsourcing the jobs. The criticism of utilitarianism is that it is difficult to measure ones own pleasures, pains, satisfaction and dissatisfaction, let alone those of all of societys members. Profit maximization as an ethical theory requires a decision maker to maximize a businesss long-run profits within the limits of the law. This has been based on the laissez faire theory of capitalism first expressed by Adam Smith in the 18th century and more recently promoted by economists such as Milton Friedman and Thomas Sowell. Profit maximization is closely related to utilitarianism, but it varies essentially in how ethical decisions are made. Profit maximization optimizes total social utility by narrowing the actors focus, requiring the decision maker to make a decision that merely maximizes profits for himself or his organization. The strengths of profit maximization results in ethical conduct because it requires societys members to act within the constraints of the law and a profit maximizer, therefore, acts ethically by complying with societys mores as expressed in its laws. The criticism of profit maximizer is that if profit maximization results in an efficient allocation o f societys resources and maximization of total social welfare, it does not concern itself with how wealth is allocated within Society. An ethical theory that was not found in the text is that of rationalism, which this ethical theory focuses mainly on norms. The moral rationalism is that in which the decisive factor of the truth is not sensory but intellectual and deductive, and it has its major proponent in Emmanuel Kant (Llano, 2002). Mr. Kant attempted to change our everyday, clear, rational knowledge of morality into philosophical knowledge. He went after a technique of using practical reason to reach conclusions which are able to be useful to the world of experience. Kant is also known for his theory that there is a single moral obligation which he called the Categorical Imperative, and derived from the perception of duty. He further stated that these moral norms must be obeyed in all situations and circumstances if our behavior is to observe the moral law. In a way to improve corporate governance and corporate social responsibilities, according to Mallor et al., 2010, one can modify the corporate governance model to educate, motivate, and supervise executives and thereby improve corporate social responsibility. Corporate governance is the structure used to direct and manage business and affairs of the company towards enhancing prosperity and corporate accountability. Corporate critics however did propose a wide rang of cures, all of which have been implemented to some degree and with varying degrees of success. Ethical codes: Ethic codes in a way have been adopted by many large corporations and several industries to guide executives and other employees. The Sarbanes-Oxley Act required that a public company discloses whether it has adopted a code of ethics for senior financial officers, and to disclose any changes in the code or waiver of the codes application. The codes can be viewed in two ways; one sees the codes as genuine efforts to foster ethical behavior within a firm or an industry while others view regards them as thinly disguised attempts to make the firm function better, to mislead the public into believing the firm behaves ethically, to prevent the passage of legislation that would impose stricter constraints on business, or to limit competition under the veil of ethical standards. Better ethical codes make clear that the corporation expects employees not to violate the law in a mistaken belief that loyalty to the corporation requires it. These kinds of codes work best, however, when a corporation also gives its employees an outlet for dealing with a superiors request to do an unethical act. Ethical instruction: Some corporate organizations require their employees to enroll in classes that teach ethical decision-making. The idea is that a manager trained in ethical conduct will recognize unethical actions before they are taken and deter herself and the corporation from the unethical acts. Majority of corporations in this present day express their dedication to ethical decision-making by an ethics officer who is not only responsible for ethical instruction, but also in charge of ethical supervision. The ethics officer tends to be a mentor or sounding board for all employees who face ethical issues. Greater Shareholder Role in Corporations: As shareholders are the vital stakeholders in a corporation in a capitalist economy, several corporate critics argue that businesses should be more attuned to shareholders ethical values and that shareholder control of the board of directors and executives should be increased. Evidence suggests that sources of ethical dilemmas will continue to increase. To understand this assessment, it will be useful to look at four categories of conditions influencing ethical behavior: global, social, organizational and individual. Global: A variety of global conditions affect our lives and our society; many are well-known to all of us. They include the increasing influence of cultural values substantially different from those of our Anglo-Saxon heritage; impacts of a complex global economy on local economic structures; and our rapidly increasing technological capacity to communicate and interact with the global community. Within the past few years we have watched the beginning of the development of a new world order that will be substantially different from our sense of world order developed over the last half century. Among the implications resulting from this picture, two are especially important: (1) we as a people no longer have a secure sense of our role in the world or our control over it; and (2) it has become increasingly acceptable, and even logical, to admit that we simply dont know what the appropriate response is. This era of rapid change has an indirect but important influence on our sense of ethi cal appropriateness. Social: A more direct source of ethical conflicts is social change. Change has been so rapid that some have argued that we have lost our sense of values or that we must seek better mechanisms to resolve value conflicts. This line of reasoning is incorrect for several reasons. First, value conflicts (and, therefore, ethical dilemmas) reflect our social and cultural fabric. Second, stakeholders have a relatively easy time gaining access to our policy making system; therefore, value conflicts are very visible and, frequently, cause our problem-solving process to forge slow, painful compromises. These processes continue to represent one of the great comparative advantages of our society and should not be changed without sober reflection. Organizational: Thirdly, we are witnessing rapid change in the nature and role of the public organization and concepts about administrative behavior. Organizational values are vital influence on the majority of us; thus far our organizational lives are becoming increasingly participatory, open, communicative and interactive. While I believe that the decline of organization hierarchy is among the more positive aspects of our society, it also signals a decline in another source of behavioral guidelines. Individual judgment, group dynamics and social interactions are replacing traditional rules of behavior dictated by the organization. We are also facing increasing conflicts between the bureaucratic ethos and the democratic ethos (Hejka-Ekins, 1998). The bureaucratic ethos includes such traditional organizational standards as efficiency, competence, loyalty and accountability. Individual: lastly, ethical anxieties are caused by changes at the individual level. In particular, individualism and materialism are at the present celebrated within major social institutions and have become a dominate ethos of the baby bust generation. Self-indulgence, greed, self-interest, and privatism are accepted components of the ethos of this generation (Frederickson, 1982). In order to improve the ethical climate of an organization, management must effectively communicate proper ethical behavior throughout the organization. Wimbush and Shephard (1984: 637-647) reported that businesses annually spend an estimated $40 billion on the ethical behavior problems. Thus, pointing to the fact that ethical dimension of employees behavior has a clear impact on the profitability of the company. It is generally accepted that customer satisfaction is one of the most important factors in successful business strategy. Although a company must continue to develop, alter and adapt products to keep pace with customers changing desires and preferences. It must also seek to develop long-term relationships with customers and its stakeholders. By focusing on customer satisfaction, a company continually deepens the customers dependence on the company, and as the customers confidence grows, the firm gains a better understanding of how to serve the customer so the relationship ma y endure. Successful businesses provide an opportunity for customer feedback, which can engage the customer in a cooperative problem solving. As is often pointed out, a happy customer will come back, but a disgruntled customer will tell others about his or her dissatisfaction with a company and discourage friends from dealing with it. When an organization has a strong ethical environment, it usually focuses on the core value of placing customers interest first. An ethical culture that focuses on customers incorporates the interests of all employees, suppliers, and other interested parties in decisions and actions. Employees working in an ethical environment support and contribute to the process of understanding customers demands and concerns. Ethical conduct towards customers builds a strong competitive position that has been shown to affect business performance and product innovation positively.